By Jack Alexander – FStoppers.com – Image Not Credited.
With the uprising of social media, it seems many creatives are using their social media pages – such as Instagram – as their top choice of portfolio for potential clients to review. It’s where they’re directing potential clients, as opposed to an “official” website. While a presence on social media is essential in the current market if you don’t wish to be left behind by your peers, it still feels somewhat amateur to use it as your main source of representation. When reviewing new photographers, stylists or make-up artists for potential jobs, many magazines and producers are likely to be hesitant to forward Instagram links to a client over an actual website.
By CSSIgniter.com – Image Not Credited
Many photographers think that a website is not necessary in their line of work. They tend to think that displaying their work on platforms like 500px, flickr or instagram, and having a Facebook page for their business is enough. Is it though?
The answer is simply no, sometimes it’s even bad relying on social media platforms alone to help you expand your business. A website can help you display your work in any manner you prefer, allowing you to cherry pick what gets shown where and what is hidden.